Applecart's Social Graph Platform is trusted by some of the world’s largest companies and causes to identify and advertise to the close real world relationships of high stakes decision makers. Look-a-like modeling, geofencing, and interest-based targeting are no substitute for driving your message directly to your key decision makers and those they listen to.
LEARN MOREFrom Fortune 50 companies to start ups, presidential campaigns, state governments, and national nonprofits, our platform has powered the high stakes marketing of hundreds of industry-leading organizations.
Our Social Graph Platform maps billions of personal and professional relationships, all from publicly available data sources. Whether the decision maker you care about trying to reach is a major company CEO, a key legislator, an analyst at an investment bank, a buyer for a retailer like Nordstrom, or a rank-and-file company employee who just so happens to be your customer, we can help you generate word-of-mouth within their network.
LEARN MORE
Stop targeting based on crude geofencing, basic demographics, or interests, and start reaching the people who really matter: the decision maker and the friends, family members, colleagues, classmates, and neighbors who regularly speak to them and inform their thinking and actions.
LEARN MOREYou can deliver your message to your decision maker and their network across channels ranging from social media platforms like Facebook and Linkedin to OTT platforms, phone calls, text messages, and direct mail.
LEARN MORE
“Marketing tech firm Applecart plans to announce a trio of big hires today, including a longtime Democratic strategist, a noted data scientist and a Twitter and Google veteran. Former Google and Twitter executive Peter Greenberger is joining as VP of business development. Former Civis Analytics' survey scientist Masahiko (Masa) Aida will be VP of analytics, while longtime Democratic strategist Sean Sweeney will be a senior partner.”
“Matthew Kalmans and Sacha Samotin co-founded Applecart, a platform…that enables advertisers to reach high-value business decision-makers. The platform uses publicly available data to map out the closest personal and professional relationships…of those decision-makers that adviser clients, such as KKR and Boeing, then market to with highly targeting messaging.”
“Trump spending more Facebook ad money outside of swing states, firm finds. Sacha Samotin, of Applecart data & analytics firm, joins Morning Joe to discuss how both Donald Trump and Joe Biden are using their campaign money.”
“Data firm Applecart said Monday that it had raised $6 million from investors led by Hollywood powerhouse Ari Emanuel… In addition to Emanuel's Endeavor, investors include Palantir co-founder Joe Lonsdale, Aspect Ventures, former Yelp SVP Michael Stoppelman and Infinite Computer Solutions founder Sanjay Govil.”
“Joe was instrumental in my election as Governor, managing a flawless campaign in 2014, and has been a trusted advisor since. His strategic abilities will be a tremendous asset to Applecart and any campaigns and causes fortunate enough to work with him,” said Pennsylvania Governor Tom Wolf”
“New Day for America, the super PAC supporting Mr. Kasich, is pursuing a highly advanced ground game in partnership with a data-analytics firm, Applecart...Rather than giving phone-bank callers or canvassers lists of random people to contact, for example, the organizers are assigning each of those volunteers to reach 10 to 20 New Hampshire voters they know personally and convert them into Kasich supporters.”
“New Day for America did score something of a coup, when it locked up the services of the upstart digital consulting firm, Applecart, which had, according to the company, also been solicited by the Bush campaign. (The Bush campaign did not respond to a request for comment.)”
“Haley was among a small group of potential candidates who received support both from voters with concerns about Trump, as well as those who scored Trump highly on job approval. “That would make her a formidable candidate,” said Matt Kalmans, the co-founder of Applecart, the firm that conducted the poll.”
“In recent weeks, as Ben Carson began to slip in national polls of the Republican presidential primary field, volunteers at New Day for America, the super-PAC backing Ohio Governor John Kasich, began calling Carson backers in New Hampshire who might be open to Kasich as a second or third choice. But these weren’t just shots in the dark. They were equipped with a target list of voters identified as social anchors….The list was prepared by Applecart, a New York-based data company.”